Serta® iComfort® Blue 100 Gentle Firm Full Mattress

Experience the benefits of Serta's new TempActiv™ temperature regulation system with the Blue Touch 100 Gentle Firm mattress. It offers cooling, pressure-relieving comfort while also supporting every curve of your body. Plus, a layer of EverCool® Fuze Gel Memory Foam enhances breathability to promote airflow and further reduce heat buildup. This mattress is finished with Serta's TempActiv™ Touch Fabric for enhanced cooling comfort.

• EverCool® Fuze Gel Foam uses dual-action foam and gel technology to conduct heat away from your body and increase mattress airflow
• TempActiv™ Touch Fabric provides temperature regulation infused right into the fabric; works with TempActiv™ Max Memory Foam technology for enhanced, cooling comfort
• TempActiv™ Max Gel Memory Foam uses a combination of millions of temperature-absorbing gel beads and an extra gel layer to dissipate surface-heat levels while providing full body support
• Serta® Ultimate Edge® Foam Support Core reinforces mattress edges for additional durability

Pioneering sleep science since 2011, iComfort® by Serta® is devoted to providing the most comfortable sleep ever, with mattresses tested to meet the demands of every lifestyle. Thanks to exclusive cooling technology and unbeatable foam and hybrid support, a growing number of satisfied sleepers have learned what it feels like to have the perfect night’s rest. Proudly made in the USA with CertiPUR-US® certified materials, iComfort® ensures your slumber is more than comfortable—it’s Serta comfortable®.